Corporate wholesale catalogue
on pumping stations and utilities supply
Описание
This website is an online catalogue with more than 11,000 warehouse items of equipment that can be ordered from anywhere in Russia.
It is implemented by means of WordPress technology stack and WooCommerce plugin.
About the project
The client is an official dealer of Grundfos company, which is one of the largest manufacturers of pumping stations in Europe.
Vodoteplokomplekt company organises wholesale deliveries of technological equipment and its components to construction sites for water supply, sewerage, drainage and fire suppression systems.
Target audience
Engineers
Procurement Department specialists
Project managers
Heads of factory technical bureaus
Factory representatives
Managers of construction companies
They seek advice from the company or buy specific engineering equipment defined in the specification and project.
Site image
Technical specifications
Implementation of a corporate website which allows potential and current customers to get the maximum information and recommendation.
The company’s main objective is to ensure that customers get the right equipment at once, with no failures in deliveries or problems during installation.
Homepage
The homepage is a layout of 6 main sections (except for footer or header).
The first section includes a header and descriptor of the company’s activities. The second part of the section consists of the main advantages of VTKSPB:
Official dealer of a Danish company producing engineering equipment
Number of items in the main company’s catalogue
Opportunity to get a consultation
Pricing policy features
The second section — catalogue items
This section is divided into 2 blocks. The first block is a super-fast Ajax that searches through all 11,000 positions and returns results in less than 1 second. The results are shown as a relevant drop-down list with product page titles as tips.
The second block contains the main categories of the website catalogue which look like rectangular and square units with rounded edges:
- Dosing pumps
- In-line pumps
- Pipeline valves
- Complete sewage pumps
- Sewage pumps
- Downhole pumps
- Overhung impeller pumps
- Fire suppression stations
- Pump controllers
- Pressure increase stations
Mobile version
It’s not a secret that mobile traffic is 70%+ on the Internet and 50%+ in eCommerce in 2020.
Underestimating the quality of website presentation on mobile devices means suffering hidden losses and losing revenue. Hence, we always work very carefully on the responsiveness of web projects for both smartphones and tablets.
Catlogue
The catalogue on the website is implemented in JavaScript. There is a SideBar on the left, which contains all the main categories and additional filtering options, such as:
Maximum consumption
Maximum head
Nominal head
Maximum working pressure
Catalogue visualization
tools:
Buttons for changing the view, displaying thumbnails — lines or in blocks
Switch for the number of displayed product blocks (up to 128 units)
Pagination, allows users to switch between pages
Sorting the product name alphabetically
Product card page
A product card is a template containing an image, a name, a real warehouse article, an interactive quantity input module and 2 buttons to add to the cart and find out the cost (which is the alternative to usual «one-click buy» )
There are also tabs on the page:
Description
Characteristics
Specification
Dimensional drawing (exact diagram with all device parameters)
Documents (where you can download a PDF file)
Catalogue cart
Website checkout and shopping cart is a single page. Implementation of online payment was not required within the business logic of the project and the technical specifications provided by the client.
However, there is such functionality of the cart as accumulation and editing the number of selected products. A user can also see total weight of selected items in the shopping cart.
Order registration
When placing an order a user fills four fields in:
First and last name
Phone number
Company name
E-mail
After that, when a user clicks the button «Place an order», information about the request will be sent to the manager’s email and recorded in the site’s admin panel.
Equipment for engineering systems
This visual frame was developed to schematically display operation of the pumping equipment sold by VodoTeploKomplekt.
For this purpose the company’s materials were studied and a stylish, creative scheme was drawn in SVG format.
Content pages
A special single-template has been developed for this page format. It is edited by means of Gutenberg, the native WordPress editor.
Besides, special containers were developed to edit unique page elements. They are based on the Advanced Custom Fields PRO plugin and integrated into the site’s admin panel.
Website styles
- #1072BA
- #ED1C29
- #313131
- #808285
- #FFFFFF
Website elements
Typography
HEADINGS AND NORMAL TEXT STYLES
PT Sans
- Aa
- Bb
- Cc
- Dd
- Ee
- Ff
- Gg
- Hh
- Ii
- Jj
- Kk
- Ll
- Mm
- Nn
- Oo
- Pp
- Rr
- Ss
- Tt
- Uu
- Vv
- Ww
- Xx
- Yy
- Zz
We implement projects of
any complexity
We are ready to discuss your project, create a strategy for its implementation and form an individual offer. Have some questions? Just leave a request and we will contact you soon.
OnePix team always thoroughly study the details of each project. We do our best to provide the clients with high quality service and meet the deadlines. Check out our recent projects. We are pleased to work with you and answer all the questions.
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Corporate wholesale catalogue on pumping stations and utilities supply
