Multifunctional corporate catalog of the federal manufacturer and wholesale supplier of engineering plumbing for heating systems, water supply, sewerage and heating points.
Implementing a project that allows to stand out from competitors in terms of the visual component, as well as User Experience, and taking into account the current trends in search technologies such as Google and Yandex, possessing a SEO filter and a complex page generator based on downloadable templates.
In order to save users’ time, the most important feedback elements were highlighted and brought out to the first section of home page:
A feature of the wholesale purchasing market is that mail is the main means of communication between trading companies
federal and regional phone numbers
Having a federal phone number highlights the company’s scale and customer-orientation
head office address and opening hours
the basic unit of website navigation
descriptor of the company
callback form for accepting applications
slider displaying profitable offers or equipment features
Informers are numbers recalculated to the final value using animation: the number of engineering systems, product groups, the number of product names.
A diagram of the engineering systems location was drawn for this block: fire extinguishing, heating, water supply, heating points and sewerage.
We completed the home page with the opportunity to get contact details of the company’s two head offices, located in Saint Petersburg and Moscow.
We animated the “Call” banner above a unified federal phone number and connected authentic PopUp Windows to “Email to the director” and “Subscribe to news”.
We designed a standard page for getting contact information in such a way that information is displayed alternately – first, from the office in Saint-Petersburg and then, from the one in Moscow. When sending a request via the form, a message goes to the office indicated on the map next to the form.
The product card is an information page about the product.
The task was to implement the ability to leave a request to the manager without collecting the cart, so that a worker would know which page the request was left from. But at the same time, a user would have a choice of filling the shopping cart with all the necessary goods or making a combined request using the cart with a checkout.
Headings and normal text styles
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